This script is our radio script. Although the house style isn't prominent in this advert it makes alot more sense with the tv advertwhich unfortunately we did not get to film due to time restrictions.
house style
House style occur across every product that we buy or every advert we see the most obvious of theses are magazines as we can see above, in the magazine covers the titles are always in the same place and this particular magazine always has a large picture of the main article in the magazine. It also has the title of the main article and the smaller articles in a bar at the bottom.
effect of an advert
Following this advert we discussed house style, slogans, noises, logos, and images we would recognize to the company such as the noise of the two arrows landing next to the glass. When we discussed slogan we noticed that a short and snappy slogan would be more effective than a long dwindling one.
Once we had listened to the radio advert we noticed that many of the aspects of the t.v ad were on the radio ad as well. This included the voice, target audience and they also kept the sound of the arrows so anyone who didn't get the speech would of got at least a small part of what is so recognizable about strongbow.
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